Learn what they revealed

sharmin.akter55

From budgeting to campaign goals (and more). Plus, get applicable insights from WebFX Sr. leaders! Did you know digital advertising spending is expected to reach over $695 billion in 2024? But with so many digital channels to invest in, where exactly are business leaders investing that money, and what are their top goals? Keep reading to get the inside scoop on: Top digital marketing channels for 2024 Monthly digital marketing budget 2024 vs. 2023 digital marketing investment 2024 digital marketing provider choice Digital marketing goals for 2024 Digital marketing ROI tracking Martech stack adoption.


Key Insights 77% of business leaders plan to invest Brazil WhatsApp Number Data more than $500 per month in digital marketing 58% of business leaders have or plan to implement a martech stack in 2024 53% of business leaders plan to invest more money in digital marketing in 2024 42% of business leaders plan to prioritize paid search marketing channels in 2024 41% of business leaders plan to outsource digital marketing in 2024 2024 digital marketing investment Digital marketing is more than just shouting your business’s name from the rooftops of the Internet in hopes that new customers will hear you. Digital marketing is a vast world of different strategies, channels, and platforms that are all used to help further your brand’s image and get the word out there about what you have to offer.





But it’s not necessary for businesses to use every platform out there — sometimes you just need to invest in a select few strategies to elevate your brand. Top channels by spend We wanted to get to know our respondents a bit more by understanding which digital marketing channels they’re prioritizing for their 2024 digital marketing strategy. top digital marketing channels 2024 What does this mean? Interestingly, our respondents’ top digital marketing channels for 2024 were.